![]() ![]() HICKEY: Maybe there's a local person who has a real shine for that song (laughter). (SOUNDBITE OF MANNHEIM STEAMROLLER'S "FAERIES") GARCIA-NAVARRO: Like in Mobile, Ala., where the song "Faeries" by Mannheim Steamroller gets played a lot. So you're going to see sometimes that element come through. HICKEY: This is people deciding what to play and how often things get entered into rotations. GARCIA-NAVARRO: But every now and then, you do get some local flair. The market research is what you listen to. ![]() HICKEY: Every time I talk to a programmer, they're just like, oh, no, word of God comes down, you listen to that. So programmers mostly play it safe and stick to the classics. GARCIA-NAVARRO: The Christmas season brings in big advertising money for stations. UNIDENTIFIED MAN: May God bless you this night. But it also plays a lot in Anchorage, Alaska and Charleston, S.C., which have big military bases. GARCIA-NAVARRO: You can see why it's not necessarily going to be in the Top 40. On the wall, hung pictures of far distant lands. UNIDENTIFIED MAN: (Singing) No stockings on the mantle, just boots filled with sand. ![]() GARCIA-NAVARRO: As for Biloxi, Hickey found a soldier's "Silent Night," on rotation. HICKEY: A New York Christmas, obviously, is going to do way better in New York than it is in, like, Biloxi. GARCIA-NAVARRO: But it's at the bottom of the charts where things get interesting and different from market to market. (SOUNDBITE OF SONG, "SANTA CLAUSE IS COMING TO TOWN")ĬASCADA: (Singing) You better watch out. MICHAEL BUBLE: (Singing) Bells on bob tail ring.īING CROSBY: (Singing) Just like the ones I used to know. HICKEY: If you look at the top 20 or so songs, they're about half the Christmas music all across the country. ![]() He's studied the Christmas playlist of 184 FM stations and trends on Spotify. GARCIA-NAVARRO: That's Walter Hickey, chief culture writer at FiveThirtyEight. WALTER HICKEY: Generally speaking, most of America listens to all the same Christmas music. Turn your dial over to the right, and it's likely you'll find one or a couple of stations playing nothing but Christmas music. ![]()
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